Google’s removal of unified pricing rules lets publishers set bidder-specific floors again, which could cause a pricing shift ...
Publishers who sold ad space through Alphabet Inc.'s Google unit advertising marketplace called “AdX” got class certification ...
Google Ads now lets Android App campaigns optimise bidding for view-through conversions, showing a shift toward video-driven ...
U.S. District Senior Judge P. Kevin Castel certified a class of about 5,000 publishers after rejecting defendant Google's ...
Google clarified that exact keywords don’t serve ads in AIOs — but they also no longer prevent broad match keywords from ...
Google’s new Merchant Center video integration gives PMax advertisers faster setup, stronger product relevance, and scalable ...
Google hasn’t just illegally cornered the market in search — it’s squeezed online publishers and advertisers with a “trifecta” of monopolies that have harmed virtually the entire World Wide Web, the ...
Responding to the rumours, Dan Taylor, Google’s Vice President for Global Ads, noted on X that assertions about the company ...
A recent report claims that Google is preparing to inject its ever-more-popular Gemini AI tools with advertisements, but ...
Google Ad-Tech Users Can Target National Security ‘Decision Makers’ and People With Chronic Diseases
A WIRED investigation into the inner workings of Google’s advertising ecosystem reveals that a wealth of sensitive information on Americans is being openly served up to some of the world’s largest ...
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