The NBA is officially back for NBC for the first time since 2002, with preseason action on Peacock launching the return on ...

The Oct. 6 edition of the SBJ Media newsletter features a look at NBC's Media Day for the return of the NBA and the expected ...

Under a new media rights deal, the NBA will return to NBC's peacock-branded airwaves for the first time since 2002.

American Express, State Farm, McDonald's, Kia and Wingstop are among the sponsors lining up to support new NBCUniversal ...

This week, NBC brought back the legendary voice of longtime NBA on NBC announcer Jim Fagan, who died in 2017, using AI. Unfortunately for NBC, many fans ...

NBA legends Carmelo Anthony, Vince Carter and Tracy McGrady said they're looking forward to working at NBC Sports' HQ in ...

But from the moment media members arrived at NBC’s NBA media day on Monday in Stamford, Conn., Roundball Rock was essentially ...

May 13: Naismith Basketball Hall of Famer and eight-time NBA All-Star Vince Carter, who played a record 22 seasons in the NBA ...

Veteran Sports Illustrated NBA Writer Will Provide Breaking News Video Content Across NBC Sports Digital Platforms ...

With the 2025-2026 NBA season tipping-off exclusively on NBC and Peacock in the US on October 21st, NBCUniversal reports it ...

After six years, Yun Hui finally made it to Macau to watch the Suns face the Nets as the NBA returned to China following a ...

The Phoenix Suns faced the Brooklyn Nets in a preseason game in China on Friday, a comeback six years in the making after a ...